Hi, I’m Sally.
I’m a content strategist and marketing partner for small business owners who want to grow with more clarity and less chaos. If you’ve ever felt like your marketing is a little all over the place—or like you’re constantly creating without a clear plan—you’re not alone. Most of the businesses I work with have strong voices and great ideas. They just need someone to help bring it all into focus.
That’s where I come in. I help you build smart, simple strategies that align with your goals, audience, and bandwidth. From SEO and blog writing to messaging, website content, and creative campaigns, I work closely with you to craft content that sounds like you and connects with the people you actually want to reach.
At Foxcrest Media, I specialize in helping service-based businesses, financial firms, wellness brands, and local shops show up with purpose. I bring nearly a decade of experience, a collaborative mindset, and a no-fluff approach that makes marketing feel less overwhelming (and way more effective).
You’re running a real business with real goals. But when it comes to marketing, it can feel like you’re stuck reacting—posting here, tweaking there, trying to do “all the things” with no real plan.
I help you step back, get focused, and move forward with a strategy that actually fits your business.
That means:
Marketing plans that make sense (and don’t burn you out)
Content that reflects your voice and speaks to the right people
SEO and visibility tactics that are smart, not spammy
Real direction behind everything you put out
No fluff. No templates that don’t apply. Just thoughtful, strategic marketing rooted in what makes your business unique.
Foxcrest Media was built for business owners who are serious about growth but don’t want a bloated agency or a one-size-fits-all plan.
Most of my clients fall into one of a few buckets:
Small & Local Businesses — Think shops, startups, and service providers who want to stay true to their brand while scaling smart.
Home Services Brands — From painters and landscapers to moving companies and HVAC pros, I help you show up where your customers are searching.
Financial Service Firms — Advisors, RIAs, and service-based firms that need marketing that’s strategic, compliant, and human.
Health & Wellness Brands — Coaches, clinics, and wellness pros who want messaging that feels aligned and authentic.
If you’re a founder, solopreneur, or small team who wants a real partner in your marketing, you’re in the right place.
If your marketing has been stuck in “we’ll figure it out later” mode, I’d love to help you finally move forward.
