Sally is the founder and strategic force behind Foxcrest Media, where she helps small to medium-sized businesses turn their marketing challenges into opportunities for growth. With a background in Public Relations and English from Millersville University, Sally combines a love for storytelling with over a decade of experience in digital marketing.
Her career spans building websites, executing SEO strategies for more than 300 clients, and creating content that drives real results. After years in agency settings, Sally launched Foxcrest Media to provide personalized marketing partnerships that blend strategy, creativity, and hands-on execution.
From financial advisors to health and wellness coaches, historical societies, and more, Sally’s diverse experience gives her the ability to adapt to any industry and deliver tailored strategies that work. She’s passionate about forming long-term client relationships, guiding businesses through marketing decisions, and ensuring every effort aligns with their bigger picture.
A native of Central Pennsylvania, Sally values community, connection, and collaboration. Outside of work, you’ll likely find her exploring the outdoors, planning her next big goal (running the Boston Marathon is on the list), or simply enjoying the satisfaction of helping businesses grow.
When you partner with Sally, you’re not just getting a marketing expert—you’re gaining a dedicated partner invested in your success.
A strong brand is more than just a logo or a name—it’s a story. When I work with clients, I help them uncover the deeper meaning behind their business, crafting a brand identity that reflects their values, connects with their audience, and tells a story worth sharing.
When it came time to name my own business, I wanted it to embody the same principles I encourage my clients to embrace: purpose, authenticity, and creativity. Foxcrest Media is more than just a name—it’s a reflection of my heritage and the foundation of what drives my work.
The name combines “Fox,” a nod to my family name, with “Crest,” inspired by my childhood home nestled near the tranquil watercress beds of Central Pennsylvania. Together, it represents a connection to my roots, a love for storytelling, and a commitment to building something meaningful.
Just like I help clients infuse meaning into their brands, Foxcrest Media is a reminder of the power of thoughtful, intentional branding—and the stories we can tell when we get it right.
Your business has a story worth telling and potential waiting to be unlocked. At Foxcrest Media, we believe marketing is more than strategy—it’s about creating meaningful connections and building a brand that inspires growth and trust.
If you’re ready to overcome challenges, elevate your brand, and invest in your vision, Foxcrest Media is here to guide the way. Together, let’s create something impactful and lasting.
